Pupils encouraged to swap stories in a bid to help the environment
09 June 2009
Scottish Power has teamed up with Friends ofthe Earth Scotland and the Edinburgh International Book Festival to launch a fun end of term reading challenge for youngsters across the country.
The Scottish Power Story Swap Shop encourages children to recycle their old books by swapping them with their classmates and raising money for environmental projects at the same time.
By taking part in the end of term event, the pupils could also winan author visit to their school to bring one of their favourite reads to life.
Scottish Power Group Sponsorships Manager, Heather McDonald, was delighted to unveil the new initiative and is looking for as many schools in Scotland as possible to get involved.
“For the last few years Scottish Power has run the successful Read for the Future sponsored reading challenge in our primary schools,which over 5,000 youngsters were involved in, raising over £10,000 for Friends of the Earth Scotland.
“We were keen to continue this relationship with the charity and tie in our sponsorship of the Edinburgh International Book Festival to promote our commitment to literacy in schools. Not only will the children raise money for a good cause, they will also learn that saving energy by switching off their computers and picking up a book can be fun as well as educational.”
Schools are invited to hold a book swap shop before the end of summer term, with pupils donating 50p for every book they wish to swap.
The money raised will all go to Friends of the Earth Scotland, which works to promote energy saving and waste reduction.
Duncan McLaren, Chief Executive of Friends of the Earth Scotland said:
“We know Scottish youngsters are keen to do their bit to tackleclimate change. This scheme is a win-win opportunity for them to cutwaste and save energy, by swapping books they no longer want, for onesthat can give them many hours more entertainment.
“We are delighted to see Scottish Power maintaining its commitment to save energy by encouraging children to take the low-energy entertainment option of a good old-fashioned book to stimulate their imaginations.”
All schools who enter the Scottish Power Story Swap Shop will be entered into a prize draw and the winning school will receive a visit from an author who will be part of the Edinburgh International Book Festival.
Lois Wolffe, Sponsorship and Development Manager, of the Book Festival said:
“This project combines two of our great passions – books and looking after the environment. The Scottish Power Story Swap Shop is a great way for kids to share stories and to discover new favourite authors.
“Over 10,000 school children come to the Book Festival in Edinburgh’s Charlotte Square Gardens each August and we’re delighted that this year, Scottish Power is giving schools a chance to win a visit from a favourite Book Festival author.”
To register to take part in the book swap shop please contact Ashley Stevenson at the BIG Partnership on 0141 333 9585/07919577739 email@example.com
For background on Scottish Power log onto www.scottishpower.com and more details about Friends of the Earth Scotland can be found at www.foe-scotland.org.uk. Information on the Edinburgh International Book Festival can be found at www.edbookfest.co.uk.
Issued by The BIG Partnership on behalf of Scottish Power.
For more information please contact:
Gillian Hamilton on 0141 333 9585 / 07734 656 676 or email firstname.lastname@example.org
Ashley Stevenson on 0141 333 9585 / 07919 577 739 or email email@example.com